“Collective content gives you both quality and quantity. It solves the lack-of-time issue. A team has more time together to focus on a problem than any lone individual…” Originally posted in...
According to consumer data produced by the Cassandra Report, 63% of Gen Z respondents preferred real people to celebrities when it came to ads. Born between 1997 and 2012, Generation Z already makes up a large share of consumers – and a growing share of the workforce....
Sometime in the last ten years, social media influencers went from fools who waste their time online to successful, independent entrepreneurs. Now, Fortune 500 companies partner with them on marketing campaigns. Perhaps, you’ve thought about hiring influencers to...
If you’re looking for creative ways to revamp your content marketing, you should try tapping into your employees as content creators and advocates. But what exactly does this entail? It’s content (usually social media posts) produced by Employees not directly involved...
Unless you’re living under a rock, you’ve probably heard about the ongoing worker shortage. Maybe you’ve walked past more “We’re Hiring” signs in the last 4 months than you can remember. Maybe you notice that your favorite restaurants and bars are all short-staffed. ...
